MSc. José Manuel Baena, research associate "Advanced therapies: differentiation, regeneration and cancer" IBIMER, CIBM, Universidad de Granada. Founder of BRECA Health Care, pioneer in 3D printed custom made implants for orthopedic surgery, and REGEMAT 3D, the first Spanish bioprinting company. Expert in innovation, business development, and internationalization, lecturer in some business schools, he is passionate about biomedicine and technology. In his free time, he is also a researcher at the Biopathology and Regenerative Medicine Institute (IBIMER).